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According to Google, 48% of shoppers are open to buying from new retailers while holiday shopping. Jewelry retailers can draw these shoppers into their stores by partnering with the brands

During Google’s annual Marketing Live Keynote, the company unveiled new innovations for their Google Ads platform with the goal of helping brands connect to their target consumers. Prabhakar Raghavan, Senior

  Prior to the Instagram algorithm change, all posts were in chronological order. Facebook decided to implement a way to keep users on the Instagram platform longer. They wanted to

If you own a jewelry business, you are likely most concerned with marketing your company to people in your local area. No matter where people are located, they use Google

For most local jewelers, the realm of physical retail is where they are most comfortable. Setting up an online presence, which encompasses everything from an e-commerce website and social media

During Google’s Marketing Innovation Keynote, which was broadcast this past July, Senior Vice President of Ads and Commerce, Sridhar Ramaswamy, talked about the importance of creating ads that are valuable,

  Google is rebranding some of its advertising products to make it easier for businesses to choose the right solution for them. Google Ads, Marketing Platform, and Ad Manager along

  In 2010, digital was changing the in-store shopping experience in ways that were yet to be understood. Many believed that online shopping would never grow significantly and couldn’t foresee