For most local jewelers, the realm of physical retail is where they are most comfortable. Setting up an online presence, which encompasses everything from an e-commerce website and social media
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According to The Local Search Association’s study, “The Digital Consumers,” 63 percent of consumers use websites to find or engage with local businesses. This means that businesses without websites that
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During Google’s Marketing Innovation Keynote, which was broadcast this past July, Senior Vice President of Ads and Commerce, Sridhar Ramaswamy, talked about the importance of creating ads that are valuable,
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Google is rebranding some of its advertising products to make it easier for businesses to choose the right solution for them. Google Ads, Marketing Platform, and Ad Manager along
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In 2010, digital was changing the in-store shopping experience in ways that were yet to be understood. Many believed that online shopping would never grow significantly and couldn’t foresee
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