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Public Relations

Relationships aren't easy.

Control your relations with online communities

Effective public relations are essential to successful businesses. To be credible, community relations strategies must reflect – and respect – how the local and online community operates and be tailored to each situation and location. Whether building and supporting a local profile, or responding to criticism or controversy, it is imperative to take a thoughtful approach to stakeholder engagement, issues management and community investment. To create true support, outreach must pair localized strategies with the communication channels that are credible in the community.

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